football is not round

Chapter 137, Busy Behind the Scenery

Next time:

Nuan Xiaoxi and Hua Kate arrived at Mengxi Stadium in Shengcheng ahead of schedule, and had lunch with Jiang Kaile, secretary of Nuan Xiaoxi, general manager of Shengcheng Picture-in-Picture Football Club, and Xiao Sun, deputy manager of the club's external relations department, who were already waiting there, and talked about the details of the spokesperson's cooperation.

As the lunch progressed, Hua Kate gradually got acquainted with Xiao Sun and Jiang Kaile, and then began to chat a lot about the Shengcheng Picture-in-Picture Football Club, which also made it easier for Hua Kate to enter the role of the club's spokesperson for the next season.

"Now the football club's income is only a few yuan. Look at the fans in the stadium. Tickets for a game are 30 yuan, and season tickets are only 200 yuan. Our income from a home stadium is less than 100 million yuan, and it is due to the problem of full capacity. Now the average income of a normal game is 60 yuan, and we have to spend more than 30 yuan in security costs. Now we don't pay much attention to IP in China, so the income of all related products is not much, only tens of thousands of yuan per game. 15 home games a year, less than 500 million yuan. The annual income of a main player of the team It's just the salary, do you think it's difficult for us?" Nuan Xiaoxi looked at Hua Kate seriously and explained.

"Well, yes, yes. Compared with foreign countries, our income is too low." Hua Kite asked curiously.

"Of course, but next season we will move to a new stadium, so the income will be relatively better. But it's only less than 1000 million a year, and it depends on your hard work. Hehe..." Nuan Xiaoxi said with a smile and put her arms around Hua Kite.

"Bah." Hua Kate smiled and pushed Nuan Xiaoxi.

"The extra income of the club comes from advertisements. One is the team's title advertisement. For example, we are called Shengcheng Picture-in-Picture Football Club, and this is the team's title advertisement. In addition, you can look at the advertisements around the stadium." Nuan Xiaoxi pointed to the fence around Mengxi Stadium.

"Oh, I can often see this advertisement when the games are broadcast on TV." Hua Kite snuggled into Nuan Xiaoxi's arms and said while looking at the stadium.

"Yes, it's because they can be shown on TV, so these advertisements can be sold. But they also scored football teams, such as Hengda Football Team, which has a lot of exposure, so it is easy to sell. And they have always asked to open the sales of the second round of advertisements, that's where." Nuan Xiaoxi pointed to the track outside the stadium.

"Oh, oh." Hua Kate looked in the direction of Nuan Xiaoxi's finger.

"However, the reality is more cruel. Most teams can't even sell the advertisements in the inner circle." Nuan Xiaoxi pouted.

"Why?" Hua Kate looked at Nuan Xiaoxi and asked.

"Because of the lack of exposure, and the reputation of football is not very good. People are unwilling to spend millions of dollars here, so companies don't pay much attention to it, so it's hard to find sponsors." Nuan Xiaoxi explained seriously.

"What about you?"

"Hehe..." Nuan Xiaoxi smiled, "It should be us, right?"

Hua Kite blushed a little after hearing this, but she still didn't speak.

"Look at you, whether you are the spokesperson of our club or my girlfriend. From which point of view, when you talk about Shengcheng Picture-in-Picture Football Club, shouldn't you use us as the subject? Hehe..." Nuan Xiaoxi said with a smile.

"Bah." At this moment, Hua Kite's face became even more rosy.

"Because of our strong exposure, there is a chance that the price of the advertisement will rise. But to put it bluntly, if it weren't for the unlimited investment in picture-in-picture, we would be able to last until this year." Nuan Xiaoxi said, looking at the stadium calmly.

"But..." Hua Kite thought of Nuan Xiaoxi's unhappy face last night because of the club's operating funds problem, and wanted to ask more questions, but looking at the two colleagues beside Nuan Xiaoxi, Hua Kite swallowed the words that came to his lips.

"There is still a long way to go in the future, and the club still needs to develop in many aspects. This step is too small, and the opportunity may be missed. This opportunity is often in a flash. But if it is too big, it is easy to directly bring down our club." Nuan Xiaoxi said looking into the distance.

The four stood on the balcony of the box and looked at the stadium like this. There were double-serve players warming up, and there were also interactions with fans who gradually filled the stands.Hua Kate was also excited and shouted along with everyone, smiling and pulling Nuan Xiaoxi to interact with them.

And the work in the box of another Shengcheng Picture-in-Picture Club in Mengxi Stadium is still in full swing. Li Jinyu communicates with Mr. Mao from time to time on the balcony of the box.

"Is Li Qingcheng interested?" Li Jinyu, the general manager of Shengcheng Picture-in-Picture Football Club, asked Mr. Mao, the club's deputy general manager, who was in charge of foreign aid transfers in overseas markets.

"Hengda hopes to win Li Qingcheng for 4000 million yuan, and the quotation from Europe seems too low." Mr. Mao replied softly.

"Is it the British Continental League?" Li Jinyu guessed.

"In Germany, the most ideal offer is only 300 million euros." Mr. Mao replied.

"It's a bit low. It was almost 300 million euros when we bought it. It's only played for half a season. It would be a pity to sell it." Li Jinyu thought for a while and said.

"Well, let's wait. I'm not surprised that Li Qingcheng can sell for 1000 million euros in the future." Mr. Mao emphasized.

"Mr. Li, this is the latest player quotation." Li Jinyu's secretary, Xiao Cao, showed Li Jinyu the recent quotations from various clubs to Shengcheng PIP football team players.

Since Klinsmann's transfer issue was confirmed, Shengcheng PIP Football Club has opened up to all clubs like a supermarket.As the news of Klinsmann's transfer gradually leaked out, the clubs also knew that this was a rare opportunity to poach the player of interest from Shengcheng PIP Club.

"Zheng Tao, 350 million yuan. This price..." Li Jinyu was the first to see Zheng Tao's name, and he felt a little strange psychologically. "How much are we offering now?"

"600 million yuan." Mr. Mao said from the side.

"Then let's talk about it. I think the price lower than 450 million yuan is really unacceptable. If it is this price, let's settle it. What do you think?" Li Jinyu asked Mr. Mao beside him after speaking.

"It's about the same price. Let's talk about it. 350 million is definitely too little. The outside world knows that we are short of money, and it is unrealistic to ask for a high price." Mr. Mao said with a smile.

"Actually, Klinsmann's signing fee is not expensive. A transfer fee of 1000 million euros for Gotze can buy two Klinsmanns, what do you think?" Li Jinyu looked at the players warming up in the stadium.

"Yeah, the key is the annual salary of 2000 million euros. We only get 2 million in sponsorship fees a year, and he spent 2 million alone!" Mr. Mao sighed.

"Next year, the picture-in-picture will have a sponsorship of [-] million yuan, plus other sponsorship fees, subsidies, tickets, dividends and TV broadcasting rights. It is estimated that it will be [-] million yuan. The few foreign players and foreign teachers in the team may not be enough..." Li Jinyu muttered about the budget for next year.

"Referring to the current situation, the shortfall next year should be around [-] million. You and Nuan talked about this matter last night, didn't you talk about it again later?" Mr. Mao asked Li Jinyu.

"I didn't talk about it, but I guess Mr. Nuan has a good idea." Li Jinyu said softly.

"Increasing income and reducing expenditure, open source can't just rely on sales players who are bleeding so much, they have to be sponsored by Lala." Mr. Mao said to Li Jinyu.

"Xiaoxin's pharmaceutical factory has finished talking about a yearly 2000 million cash sponsorship. This time, we should be able to use the opportunity to increase the sponsorship amount of other manufacturers. Therefore, the FA Cup championship in the second half of the year and the AFC Champions League next year must be won." Li Jinyu looked at the head coach's seat in the stadium and said.

"Well, that's right. It's really a step by step. Now, the seemingly unreasonable request of the FA Cup has become an imperative life-saving straw." Mr. Mao remembered the request of Vice Governor Chen, who was in charge of culture, education and sports at the time, and smiled.

"Hehe...it's true. At that time, I just thought that the higher-ups wanted some performance, but now it seems that the situation has changed." Li Jinyu also smiled.

"If you can't win the FA Cup and simply enter the Super League, how much will the income from peripheral sponsorship increase?" Mr. Mao asked Li Jinyu softly.

"Let me tell you this, I think it's not bad that the face of sponsoring companies can only increase by 1000 million at most. Even if we win the FA Cup by then, it is estimated that we can ask for another 2000 million, and the total will be 3000 million more." Li Jinyu said with a sneer.

"Ah, so few." Mr. Mao was taken aback after hearing this.

"A lot. If it weren't for the fact that many of their contracts expired, the growth of our sponsorship would be even less." Li Jinyu said coldly.

“加上画中画的赞助一共下个赛季不过3亿2000万到3亿4000万呀，这缺口目测还有一个亿到1.5个亿吧？”猫总和李金羽确认着。

"Basically, the wages paid in China are too high now. The wages of our club players are actually not high. From this point of view, it is the start of an investment of [-] million yuan." Li Jinyu said.

"Well, but looking at it now, we have almost sold all the redundant players in our hands. During the winter transfer, to be honest, there is really nothing that can be sold." Mr. Mao said that it is indeed a very realistic situation.

This time, because of the sudden high salary of the German national team's main striker Klinsmann, the team has already consumed a lot of funds.In order to fill the gap in these funds, Li Jinyu and the team's head coach Pi Luke opened the team's supermarket as soon as they discussed.Although Piruk is very confident in his ability to promote young players, but the growth of players themselves also needs a certain period of time.

"Mr. Ma has indeed made a lot of contributions to our provincial football these years. Otherwise, there would be no chance to open a player supermarket like today." Li Jinyu still feels emotional when thinking of Mr. Ma.

"I watched Qu Bo recently, and he played well. Last weekend, he scored three goals in the reserve team. I feel that he has great potential." Mr. Mao suddenly said to Li Jinyu.

"It's really good, but look at our frontcourt players, we really can't find his position." When Li Jinyu was in charge of other teams before, he often felt that there were too few players who could play on the field.Now Shengcheng Football Club has a happy trouble, too many people.

"Has the loan in Shanghai been stopped?" Mao always remembered the loan transfer they negotiated with the Shanghai team in order to supplement the foreign aid forward Ike's transfer to the Hangzhou team.

"Stop, the Shanghai team was notified last night. It happened that the Shanghai team wanted to buy Li Xu, so I informed them by the way."

"Li Xu? How much?" Mr. Mao was taken aback after hearing this, because although Mr. Mao has been busy transferring with Li Jinyu at the club base since last night, this is indeed the first time he heard the news.

"An offer of 2500 million yuan." Li Jinyu said casually.

"Is 2500 million less?" Mr. Mao hesitated.

"Yes, we directly replied that we will not sell it for less than 8000 million yuan. But we will discuss this matter with Pi Luke later, after all, Li Xu is not on the sales list." Li Jinyu heard Li Xu's quotation for the first time, and his first reaction was that it was not for sale.Although Li Xu's position is not as stable as that of Li Qingcheng, who is also a winger, he is a practical player with solid skills after all.Moreover, the head coach was very satisfied with Li Xu's training attitude and playing attitude, so Li Jinyu casually repaid the price of 8000 million not for sale.

"Will Shanghai buy it?" Mr. Mao felt that the price of 2500 million was a little low, but the price of a good winger in the domestic market is around 4000 million, and 8000 million is indeed an exaggeration.In addition, the only player sold at this price in the transfer market this year is the national team's new star and main central defender He Yang who transferred to the Hangzhou team from all over the world, so it is impossible for Li Xu, the fringe main player of the team, to sell for 8000 million.

"Hehe..." Li Jinyu laughed when he heard that, "At first I didn't think I would buy it, so I didn't tell you. But if you look at the current quotations of the Shanghai team, you will know." Li Jinyu sent over the latest quotations for players from each team that his secretary had just sent over.

"6000 million in three-year installments." Mr. Mao was startled when he saw Li Xu's quotation on this piece of paper, "I remember that in winter, Yu Hai's transfer seemed to be more than 4000 million?"

Yu Hai, the main winger of the national team, once represented the national team and scored goals for the South Korean team in international A competitions.Of course, although Yu Hai, a few wingers of the national team in this position, cannot be regarded as the main force, Yu Hai's personal ability is not bad compared to other main players who have stayed abroad.

"Yes, Yu Hai's transfer fee is 4350 million. Therefore, we have to discuss the offer from the Shanghai team this time. After all, Wang Song can also play as a winger, Zhang Jingyang can also play, and Ma Fei can also play." Li Jinyu said with a smile.

"Let's tell Shanghai 8000 million in three-year installments first. The price of 6000 will definitely not work. I will inquire about the situation of the Shanghai team in private and see why they are so anxious to buy a winger." Mr. Mao suggested to Li Jinyu.

"Okay, just follow what you said. If the Shanghai team still insists on making an offer, I think it is necessary to talk to Piruk. What do you think?" Li Jinyu looked at Mr. Mao.

"It's really time to talk. After all, the offer of 6000 million is too tempting. After all, the premium is almost 50.00%. What do you think?" Mr. Mao also felt that this was an undeniable price.

"If Zheng Tao is sold, do you think Ding Jie can play? In the past few seasons, I have always felt that Ding Jie is not very stable, and his performance is not very good. But I think Pi Luke is still very optimistic about him, this..." Li Jinyu discussed with Mr. Mao.

"I have studied Ding Jie's ball. I feel that there is really nothing special about it. It is really a panacea type. It can cope with everything, but it looks like it can't support anything. It has no characteristics, but it has become a characteristic again. The full-back can play, the full-back can play, and the center-back has no one. He can play a few times. The last time Ding Jie played the center-back in the reserve team league, he played well, and the supplement and defense were very good." Mr. Mao commented.

"Hehe... When I played football, this type of player was very popular, and domestic coaches especially liked this type of player. But now it is the world of foreign teachers, and foreign teachers like that kind of individual player. They have distinctive characteristics, and even if they have shortcomings, it doesn't matter." Li Jinyu recalled briefly and said with a smile.

While Li Jinyu was chatting happily with Mr. Mao, the whistle sounded for the opening match in the stadium, and the match between Shengcheng Picture-in-Picture Football Club and Yanbian Football Team began.

Predict what will happen in the future, and listen to the next decomposition.

This chapter is over.

Postscript (interlude, tidbits, extra episodes):

When Shengcheng Picture-in-Picture Football Club received the news of their European office, everyone was excited.

Li Xinyi, who is in charge of the club's European office, informed the general manager of the club, Li Jinyu, that Klinsmann, the main striker of the German national team, resolutely withdrew from the national team because of conflicts with the country and requested a transfer.The German football club Bayern Munich also agreed to give a free transfer in consideration of the adverse effects, but the Bayern Munich football team asked Klinsmann not to transfer to their Champions League competitors, so it was a choice for Klinsmann to leave Europe.

"Have you made contact?" Li Jinyu asked anxiously.

"We have contacted, and Klinsmann is also very interested in our plan." Li Xinyi reported to Li Jinyu.

"Okay, okay, very good, well done. But, as for the price, have you discussed it?" Li Jinyu was very satisfied with Li Xinyi's work, but still worried about the possibility of specific operations.

"Bayern Munich notified that there is no transfer fee, but they are not allowed to join a club that is qualified for the Champions League within five years. Therefore, Klinsmann can only transfer to an American or Asian team. So the transfer fee is not a problem, 0 yuan. And we also confirmed with Bayern Munich, but Klinsmann's agent hopes to have a signing fee, after all, they also want a long-term big contract."

"You can have this, and the signing fee is fine. I guess Klinsmann's salary should not be low. How much do you think the annual salary needs to be?" Li Jinyu gradually became excited as he learned more and more news.

"I have been directly quoting 2000 million euros for a year, otherwise we would not be competitive." Li Xinyi said calmly.

"2000 million, 2000 million euros." Li Jinyu immediately became dizzy when he heard it.After all, Li Jinyu's annual expected club income is only 3500 million euros, and now a player will spend more than half of his budget.

"You should also know the influence of this successful transfer, right? I don't need to talk about the follow-up benefits, we should all be clear." Li Xinyi, who has been a reporter, understands the benefits brought by the exposure of this matter, especially the sponsorship fee.

"Yes, but..." Li Jinyu was still slightly concerned.

"Don't ask Mr. Nuan, you and I know him well." Li Xinyi dispelled Li Jinyu's worries.

"Okay, let's push forward. I will fully support you, don't worry." Li Jinyu said affirmatively.

"Thanks.". . .